Why film and video?

When it comes to video production, having a professional with formal education and training can make a significant difference in the final product. While someone who is self-taught may have a natural talent for video editing and sound production, they may not have the same depth of knowledge and experience as someone like Christian, who has studied film production for four years and has specialized in editing and sound.

Christian's formal education has given him a broad understanding of the entire film production process, from pre-production to post-production. He has a deep understanding of the technical aspects of video production, such as lighting, framing, and sound design, and knows how to use these elements to create compelling and engaging videos.

Additionally, Christian has experience working with a range of video editing and sound production software, which allows him to create professional-level videos that are polished and visually stunning. He also has experience working on a variety of different types of projects, from short films to commercials, and has developed a keen eye for detail and an ability to work under tight deadlines.
Overall, when it comes to video production, having a professional like Christian who has formal education and training can be a game-changer for your business. His knowledge and experience can help to ensure that your video content is of the highest quality, engaging, and effective in achieving your marketing goals.

What can Videos do for you:

1.ENGAGING content

In the world of marketing, video content is becoming increasingly popular as a means of promoting a business. With the rise of social media platforms such as TikTok, businesses have even more opportunities to showcase their products and services through creative and engaging video content.

There are several reasons why businesses should consider using video material as part of their marketing strategy. Firstly, video content is highly shareable and has the potential to go viral, reaching a vast audience in a short period of time. With the average person spending almost 100 minutes per day watching videos online, businesses that invest in video marketing can tap into this vast audience and reach new customers.

2.memorable ads

Secondly, video content allows businesses to showcase their products and services in a way that is more engaging and memorable than traditional advertising methods. By using video, businesses can create an emotional connection with their audience and tell a story that resonates with their customers.

One of the most popular platforms for video content is TikTok. With over a billion active users, TikTok offers businesses the opportunity to create short, engaging videos that capture the attention of their audience. TikTok's algorithm also makes it easier for businesses to reach a wider audience, as the app recommends content to users based on their interests and viewing history. However, TikTok is not the only platform for video marketing. Other platforms such as YouTube, Instagram, and Facebook also offer opportunities for businesses to create and distribute video content. Each platform has its unique features and audience, so businesses should consider which platform is most suitable for their brand and target audience.

3. Extend your content

In addition to social media platforms, businesses can also use video content in other ways to promote their brand. For example, businesses can create video ads to be shown on streaming services such as Hulu or YouTube TV. Video content can also be used in email marketing campaigns, providing customers with a more engaging and interactive experience. Investing in video production could increase your brand's visibility, memorability and professionalism. Extending your content to cover all the social media platforms could allow your business to be seen by all and attract more customers who value the interactive nature of your content. 

Ultimately, 

Video content offers businesses a unique and powerful way to promote their products and services. By creating engaging and shareable video content, businesses can reach new customers, build trust and credibility, and ultimately increase sales. Whether using TikTok or other platforms, businesses should consider incorporating video into their marketing strategy to stay competitive in today's digital landscape.

At Edits With Credits, we specialize in video production and can help your business create engaging and shareable video content that will capture the attention of your audience. From concept development to post-production, our team of creative individuals has the expertise and creativity to help your business stand out in the digital world. Contact us today to learn more about how we can help your business succeed with video marketing.

Christian du Toit

Christian du Toit

Videographer 

Christian has an Advanced Diploma in motion picture production and a diploma in film and TV production. Christian is patient and encourages his subjects to act natural. His colour grading and audio editing has saved a few videos from clients!

See how video can work for you

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